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McDonalds Drive-In Maribor

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Njiric+ Arhitekti
 
location Maribor
function restaurant
contributed by Silvio_Carta

The McDonalds Drive-In Restaurant in Maribor, Slovenia, is an attempt to reformulate the existing, globally-used typology. It reiterates the semiotics of the American and fast-food stands in general, whilst still maintaining the corporate guidelines of the client towards a new possible standard. It was initially conceived as an ordinary McDonalds shed, topped by a fenced basketball court, but finally built without a sports function, due to shortage of time to get a permission from the McDonalds' Chicago Headquarters. The cage-like roofscape, now devoid of function, takes on the legacy of conceptual art as a point of departure: Duchamp's caged sugarcubes, Giacometti's Palace at 4.00 AM. The virtual 'playground' becomes a coded signal for a drive-in public, deriving its aesthetic from inflatable ephemeria and accentuated by floodlights whose intensity varies according to the cash-flow in the restaurant.

 

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Comments
Matevz Celik says:
Not existing any more! Demolished and replaced in 2011!
13-Sep-11
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Facts
McDonalds Drive-In Maribor
Address
Ptujska Cesta
Slovenia
Project is public!
Completion 2000
Floor area/size 300 m2
ArchitectNjiric+ Arhitekti
Client McDonalds d.o.o Slovenia - Bojan Turk
 
Project ID 5523
Latitude/Longitude 46°32'05N 15°39'44E
Contributed by Silvio_Carta
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