Ann Demeulemeester Shop

The Ann Demeulemeester Shop in Sinsa is one of the few buildings by the architects that is readily accessible to the public. The most striking aspect of this project is its living facade - a geotextile planted with a perennial that has often been misinterpreted as a sign of 'green/environmentally sustainable' design. It has however, created a fantastic aesthetic, and its response to local scale, while still being a striking building, is impressive. Unlike many buildings in Seoul, this little shop manages to elegantly define the borders of natural/artificial, interior/ exterior space, while at the same time integrating them experientially.